Welcome to my blog
Dive into my world where experiences, analyses and inspirations meet! Here, I share articles, case studies, concrete achievements and reflections on the sectors that fascinate me: distribution, marketing, commerce and much more.
Through varied content, you will discover my projects, my learnings and my vision of the constantly evolving markets. Whether you are curious, a professional in the sector or looking for innovative ideas, this blog is for you.
2025
39% of French people took advantage of the first days of sales
According to a survey by the CSA Institute for Oney, 39% of French people took advantage of the first days of the 2025 winter sales. They spent an average of 236 euros. Good news for physical retail: the majority...
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LSA, January 2025
Antoine Griezmann partners with Decathlon
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L'Équipe, January 2025
2024
Bureau Vallée announces the implementation of a unified stock for its 400 stores and the launch of online printing. The unification of stocks makes it possible to limit the risks of stock shortages on sales portals and...
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Franchise Mag, May 2024
2023
NETTO Wine Fair 2023
The 2023 Netto Stores Wine Fair runs from September 28 to October 16. Discover the brand's full range, our opinion and our purchasing advice. Netto stores are organizing a wine fair...
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LARFV, September 2023
2022
Heineken Silver, best launch in the alcohol department
Extra refreshing news for our Heineken® Silver innovation: it proudly wins first place in the ranking of the best alcohol launches 2022 in Hypermarkets and Supermarkets.
Heineken, July 2022
When I grow up, I will be a salesman
National campaign by JCDecaux, for the Commercial Directors of France (DCF) - National Federation. Being a salesperson means being an ambassador, do not hesitate to contact us to discover this great role.
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DCF Savoie, May 2022
2021
The Pastille des Alpes does not feel the crisis
The ongoing health crisis is not conducive to economic development. But entrepreneurs remain confident, believe in their projects and their initiatives are proving positive. In Faverges, Geoffroy Mollier...
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Dauphiné Libéré, January 2021








